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Surprise and delight online shoppers

Surprise and delight online shoppers

01/05/2012 12:28:00

What are best tactics to continue to surprise and delight your customers? How can you improve your conversion rates? The key is to implement an effective marketing strategy to test new ideas to drive the best results. Phenomenally, the total U.S. Ecommerce sales are projected to reach $279 billion by 2014, according to a Forrester forecast.

Despite this impressive growth and opportunity, many brands continue to overlook simple steps they can take to maximize sales and enhance the online shopping experience. At Sagittarius, we provide Ecommerce customers with a consistent online shopping experience. We believe in joined-up messaging and branding across all online activity, delivering a unique experience to the shopper, not just on your website.

At Sagittarius we recognise online shoppers need a little push to make a purchase. We implement strategies to do just that. There’s evidence that every 1,000 customers who put something in their shopping cart, 600 will leave your website without buying anything - this translates to a lot of lost revenue. Our Ecommerce platform will track which customers add items to their cart and then leave the website. This cart item information can be used to send an email reminder with the precise items they abandoned to encourage a purchase the following day.

We work with all our clients to inspire innovative ideas to add and retain more customers and improve their overall online shopping experience. Read about more tips to improve conversions.

To find out more about conversion and Ecommerce opportunities contact Sagittarius Marketing T: 08450 553 888 E: scott@sagittarius-marketing.com.

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